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Data Governance for E-commerce & Retail

Real Customer 360: unify your e-commerce data

The same customer appears in Shopify, GA4, Meta Ads, Klaviyo and Zendesk. Nobody knows which is the source of truth for LTV, and marketing and finance report different revenue. Linedat puts a single version of the truth for the whole team.

2-4 wks typical implementation
7+ sources unified in one catalog
AI Chat self-service for marketing and ops

No credit card required. Free plan up to 50 assets.

Data governance challenges in e-commerce

Data everywhere, metrics nobody defines the same way and a saturated data team.

5 systems

Fragmented Customer 360

Shopify (purchases), Klaviyo (email), Meta (audiences), Support (tickets). What is your real LTV? It depends who you ask. Marketing, Finance and Product have different numbers.

3 definitions

Metrics nobody defines the same

Marketing says revenue = GMV with discounts. Finance says net revenue after returns. Ops says billed and collected. CAC, Churn and AOV: the same story.

1-2 days

Data team as a bottleneck

Marketing needs conversion data → Slack to the data team → wait 1-2 days. New analysts take weeks to understand where each data item is in the warehouse.

How Linedat solves these problems

A single source of truth for metrics, self-service for all teams.

Unified catalog of all your sources

Search "conversions" and find all relevant tables: Shopify (orders), GA4 (events), Meta (attribution). Each with its owner, its source and documented discrepancies.

Business metrics glossary

Define LTV, CAC, AOV and Churn with formula, source of truth and official owner. Marketing, finance and ops use the same definition. No more debates in meetings.

AI Chat for marketing and ops

Your team asks in natural language: "Where does the dashboard revenue come from?" or "What tables have customer data?". Instant answers, without saturating the data team.

Calculadora ROI

Estima el valor que Linedat puede generar para tu equipo

Configura tu escenario

10
500
8h
50/h

Desglose del valor anual

Documentación:0
Onboarding:0
Compliance:0
Retorno de inversión

Por cada €1 invertido, recuperas

0

en los primeros 12 meses

Valor/año

0

Horas

0

Payback

0 sem

Agendar Demo

* Estimación: 97% reducción documentación, 8 días onboarding ahorrados/empleado, riesgo compliance según assets.

Precios

Empieza gratis. Escala cuando lo necesites.

Free
Explora tu catálogo de datos gratis
0/mes
  • Hasta 50 assets
  • 1 fuente de datos
  • Lineage a nivel tabla
  • Auto-documentación básica
  • 3 usuarios
Starter
Documenta y organiza tus datos sin esfuerzo
A consultar
  • Hasta 500 assets
  • Conectores ilimitados
  • Glosario de negocio
  • Quality rules
  • Designer visual
  • Governance y ownership
  • Email support
  • 10 usuarios
Professional
Automatiza la governance de todo tu stack
A consultar
  • Hasta 5,000 assets
  • Chat IA avanzado
  • Lineage a nivel columna
  • Conectores ilimitados
  • Quality rules automatizadas
  • Designer visual multi-plataforma
  • MCP Server (+38 herramientas)
  • Priority support + onboarding guiado
  • 50 usuarios
Enterprise
Control total sobre tus datos a escala
A consultar
  • Todo lo de Professional
  • Assets y usuarios a medida
  • SSO/SAML
  • AI providers personalizables
  • Lineage + impact analysis avanzado
  • Integraciones PM (Jira, Linear, GitHub)
  • RBAC multi-nivel
  • Soporte dedicado

FAQ

Respuestas sobre implementación y capacidades

Linedat connects to your warehouse (BigQuery, Snowflake, PostgreSQL) where you consolidate data from Shopify, WooCommerce or another platform via Fivetran, Airbyte or custom ETL. It automatically documents all order, product and customer tables.

Tu IA es tan buena como tu gobierno de datos.

Los equipos que mejor usan IA tienen algo en común: sus datos están documentados, gobernados y listos. Empieza gratis.